MADD Canada is proud of the many partnerships it has developed
and appreciates the efforts and contributions of our Corporate
Sponsors. These companies play an important role in our mission
to stop impaired driving and to support victims of this violent
crime.
If you drink, don’t drive! Call #TAXI (#8-2-9-4) from your cell phone and you’ll be connected to the first available taxi company or taxi company of your choice and you’ll never get a busy signal – 24 hours a day, seven days a week, anywhere in Canada. #TAXI’s commitment to safe and responsible behaviour, on and off the roads in Canada, make them a natural partner of MADD Canada. #TAXI is a Corporate Sponsor of MADD Canada’s Project Red Ribbon and School Assembly Program, Damages.
The Alberta Traffic Safety Fund is a collaborative initiative between Alberta Transportation and the Alberta Centre for Injury Control & Research. The purpose of the fund is to work toward improving the quality of life in Alberta by encouraging community groups and organizations to develop and implement innovative traffic safety programs where they work best—at the community level. The Alberta Traffic Safety Fund has generously provided funding for 17 presentations of MADD Canada’s School Assembly Program, Damages, at schools throughout Alberta during the 2011-2012 academic year.
Alcohol Countermeasure Systems Corp. (ACS) is a leading manufacturer of breath alcohol testing instruments and supplier of alcohol interlock technology/services with a well-earned reputation for the highest quality hardware, custom software applications and service delivery standards in the industry. ACS' experience with alcohol interlocks stretches back more than 30 years, and its interlock products are used to inhibit drinking and driving in 19 countries on five continents. ACS is headquartered in Canada, where its interlock division (known as Guardian Interlock Systems) is the designated service provider for offender interlock programs in all ten Provinces as well as the Yukon Territory.
Alcohol interlocks combine sophisticated breath alcohol testing and microcomputer technology. The device is installed in a vehicle in a way that prevents it from being started until the intended driver passes a breath test to demonstrate that his blood alcohol content (BAC) is below an acceptable level.
The technology and service programs developed by ACS have become one of the most effective traffic safety initiatives in this country. Numerous studies over the last 20 years have proven that alcohol interlocks effectively separate drinking and driving--making responsible decisions for people who can’t or won’t make them on their own. In Canada approximately 11,000 alcohol interlocks are installed in offender’s vehicles, and last year alone these devices prevented a vehicle from being started by a drinking driver more than 193,000 times.
MADD Canada is proud of our long-term partnership with Alcohol Countermeasure Systems and their commitment as Gold Technology Sponsor.
Allstate’s motto, “You’re in Good Hands” exemplifies the talent and commitment of Allstate Canada, making them one of Canada’s leading personal line insurers with a deep commitment to safe and sober driving. Allstate Canada is proud to be the Title Sponsor of Project Red Ribbon andNational Sponsor of MADD Canada’s School Assembly Program, Damages. They are an Official Sponsor of MADD Canada and Campaign 911. Allstate is also a partner on MADD Canada’s impaired driving research and liability publications, such as Being Sued Can Ruin a Good Party and The2008 Report Card on Ignition Interlock Programs. Allstate was one of MADD Canada’s very first corporate sponsors, and has supported the work of MADD Canada for close to 25 years.
ARC Resources Ltd. has operated as a sound and conservative oil and gas company, since 1996. An industry leader, a socially responsible operator and a key contributor to the communities in which they work, ARC has a proven track record of performance. Today ARC remains committed to the future growth of its company and creating value for its share holders. ARC Resources Ltd. is a proud Corporate Sponsor of the 2011-2012 School Assembly Program, Damages.
Founded in 1817 as Bank of Montreal, today BMO Financial Group is a highly diversified financial services provider. BMO believes that by building stronger communities – by investing in the neighbourhoods, towns, cities and regions where they operate – they provide real social benefits and add value to their company. BMO continues to be one of Canada’s largest corporate benefactors. In 2009, BMO contributed $55 million toward Canadian communities and charities. BMO Financial Group is a long time Corporate Sponsor of MADD Canada’s Project Red Ribbon.
Discount Car and Truck Rentals Ltd. is the Car Rental Sponsor of MADD Canada and our School Assembly Program. A privately owned company with over 300 locations, Discount Car and Truck Rentals Ltd provides a vehicle that is used by MADD Canada for special events and, when required, for our field representatives as they tour Canada delivering the 2011-2012 School Assembly Program, Damages.
Fednav Limited, headquartered in Montreal, is a privately owned shipping company and is the largest dry-bulk shipping group in Canada. Together with its subsidiaries and associated companies, the Fednav Group engages in several areas of transportation: ship owning; ship chartering for short- and long-term periods; marine transportation of bulk and breakbulk cargoes worldwide, including the Canadian Arctic; ice navigation services; stevedoring at terminals owned and operated by the Group; and providing logistics services including warehousing and ground transportation. Fednav is a proud new Corporate Sponsor of MADD Canada’s 2011-2012 School Assembly Program,Damages.
Fonora Textile Inc. has been partnered with MADD Canada since 2005. A portion of sales from their products is donated to MADD Canada to support their efforts to stop impaired driving and to support victims of this violent crime. Fonora Textile Inc.’s partnership with MADD Canada aligns well with their corporate values of Community Support and Employee Commitment.
Fonora Textile Inc. is pleased to produce and market a safety vest to support MADD Canada’s initiatives. 10% of the proceeds of this sale will support MADD Canada’s effort for safer communities.
General Motors is proud to support MADD Canada as National Sponsor of MADD Canada’s 2011-2012 School Assembly Program,Damages. Safety and community initiatives are key pillars of General Motors of Canada’s community investment strategy. Through sponsorship of Damages, GM Canada hopes that students and educators alike will take advantage of the availability of the program in order that the very important message of making the right choices by youth and young drivers is seen and heard.
Since 1981, Gino’s Pizza has been one of the most popular pizzas in Western Ontario and a recent expansion will give them 100 locations across the Province. Gino’s Pizza has a vast knowledge base, flexibility, and the ability to cater their product and services to local taste needs. Their exclusive Gourmet pizza toppings and other products such as Gino’s “Panino” have separated Gino’s Pizza from the competition. Gino’s Pizza is a proud new National Sponsor of MADD Canada’s 2011-2012 School Assembly Program, Damages. 100% of all proceeds from Gino’s Day on September 22, 2011 will be donated to MADD Canada and our efforts to prevent deaths and injuries among Canadian youth.
Hill Street Marketing Inc., under license to MADD Canada, is proud to manufacture and distribute MADD Virgin Drinks. MADD Virgin Drinks were conceived and developed to support MADD Canada both philosophically and financially.
MADD Virgin Drinks provide the marketplace with a desirable and delicious alternative to alcohol for any occasion or venue, and in doing so, Hill Street Marketing contributes 10% of net wholesale sales to MADD Canada to support their ongoing efforts to reduce the incidence of impaired driving.
Husky Energy Inc. is proud to partner with MADD Canada as a Corporate Sponsor of MADD Canada’s 2011-2012 School Assembly Program, Damages.
Headquartered in Calgary, Alberta, Husky Energy Inc. is one of Canada's largest energy and energy-related companies. Husky Energy prides itself on acting in a socially responsible manner and is committed to enriching the quality of life in the communities where it does business. Safety is Husky Energy’s top priority for employees, contractors and our communities, and together with MADD Canada, Husky Energy will be helping to provide important messages to our youth about the dangers of impaired driving.
Impact Auto Auctions first partnered with MADD Canada in 2002. With first-hand knowledge of the devastation impaired driving causes, Impact Auto Auctions has made a commitment to support victims of impaired driving through their sponsorship of MADD Canada’s National Conference for Victims of Impaired Driving. Impact Auto Auctions’ contribution to MADD Canada aligns well with their corporate values of community support and employee commitment.
Irving Oil is proud to support MADD Canada as an Official Sponsor of Project Red Ribbon. Irving Oil drivers in NS & NB will display MADD Canada ribbons on all of their fleet trucks to encourage everyone to drive safe and sober this holiday season and throughout the year. Irving Oil drivers will also help identify drivers who might put others on the road at risk. Irving Oil was founded in 1924 and is a privately owned regional refining and marketing company with a history of long-term partnerships and relationships. Irving Oil operates Canada's largest refinery, in Saint John, N.B., which is located 65 miles north of the U.S border and has reached production rates in excess of 300,000 barrels per day. The refinery exports over 80 per cent of its production to the U.S., and accounts for 75 per cent of Canada's gasoline exports to the U.S. and 19 per cent of all US gasoline imports. In 2003, Irving Oil became the first oil company to receive a U.S. Environmental Protection Agency Clean Air Excellence Award, for its clean gasoline. For more information about Irving Oil, visit www.irvingoil.com.
For more than a decade, LCBO (Liquor Control Board of Ontario) employees across Ontario have encouraged their customers to support anti-impaired driving initiatives by participating in Project Red Ribbon and other public awareness events. LCBO is also proud to be a Provincial Sponsor of MADD Canada’s School Assembly Program, Damages. In recent years, LCBO and MADD Canada have partnered on innovative provincial advertising campaigns, using creative media - from cinemas, to outdoor billboards, in bar and restaurant washrooms, and on radio and TV. Early campaigns were anchored around the message "Drinking and driving is no accident. It's a choice. Make the right one", and focused on individual responsibility and the consequences of impaired driving. Recent campaigns, using TV and print ads, have been a call to action, "Stop drinking and driving. Any way you can". These campaigns have also moved from showing the value of taking action at the time - a host intervening to prevent a guest who had been drinking from driving home from a party - to a next morning scenario - to demonstrate that taking action to prevent a family member, friend or colleague from driving after drinking will not jeopardize the relationship. One of our latest partnership initiatives is a web-based interactive site for parents of preteens (www.talktokidsaboutalcohol.ca). The site offers parents of preteens information and tips on talking with their kids about alcohol.
This December, please consider making a $2 donation to MADD Canada at any LCBO store across Ontario. By making a donation to MADD Canada during this time at LCBO stores, you can help deliver important programs to young people across Ontario on how to help stop impaired driving.
Manitoba Public Insurance is proud to support MADD Canada as Provincial Sponsor of MADD Canada’s 2011-2012 School Assembly Program, Damages. Community initiatives such as Damages are crucial in Manitoba Public Insurance’s efforts to reduce risk on the road. Manitoba Public Insurance has been a key partner of MADD Canada’s since 2002 and is instrumental in ensuring that the very important message of making the right choices by youth and young drivers is seen and heard.
Established in 1962, Maritime-Ontario Freight Lines Limited (M-O®) has many years of experience in transportation of LTL (less than truckload) and truckload freight between Ontario, Quebec as well as eastern and Western Canada. M-O is leading the way to more efficient, consistent and innovative method of transporting freight. Serving an active client base of more than 5,000, M-O has a solid reputation and is the recipient of numerous awards, including Canada’s 50 Best Managed Companies and The Ontario Chamber of Commerce Outstanding Business Achievement awards. Maritime-Ontario Freight Lines Limited is an Official Sponsor of Campaign 911.
MADD Canada has enjoyed a long and successful partnership with MJM Productions who are the innovative producers of our school program productions and volunteer training videos. They are a proud Corporate Sponsor of the 2011-2012 School Assembly Program,Damages. Other partnering includes numerous radio and TV commercials and national communication programs. Located in Hamilton, Ontario, MJM Productions is a full service radio, television and video production studio developing creative, production and branding for an impressive list of clients.
NB Liquor takes its social responsibility to monitor and enforce the Liquor Control Act of New Brunswick very seriously. By partnering with MADD Canada, NB Liquor helps to spread the message that consuming alcohol and driving a motorized vehicle is a potentially dangerous and deadly mix. NB Liquor is a proud Provincial Sponsor of MADD Canada’s 2011-2012 School Assembly Program, Damages, as well as a number of other partnership initiatives throughout the year including Project Red Ribbon.
Over the years, the people of Newfoundland and Labrador have relied on the liquor authority of the day to ensure that alcoholic beverages are sold in a responsible manner. When the Newfoundland Labrador Liquor Corporation was established in 1973, this responsibility was taken very seriously and has since been expanded to include many diverse activities and programs. NLC has been a long time partner of MADD Canada’s Project Red Ribbon.
The Nova Scotia Liquor Corporation (NSLC), the largest single banner retail business in Nova Scotia, generates more than half a billion dollars of revenue a year, returning more than $200 million profit annually to the province. It employs more than 1,500 Nova Scotians, offering almost 6,000 products from around the globe through 106 retail outlets.
Each business day, the NSLC strikes the necessary balance between providing great customer service, generating revenue and ensuring beverage alcohol does not fall into the wrong hands. As a socially responsible retailer, there are certain individuals who will not be served in NSLC stores. This includes individuals under the legal drinking age, those without proper identification and those who appear to be intoxicated—as well as anyone suspected of purchasing alcohol for minors.
Proud long-term supporter of MADD Canada’s Project Red Ribbon program and Nova Scotia Provincial Sponsor of MADD Canada’s 2011-2012 School Assembly Program, Damages, the NSLC is driven to be a sustainable and community focused organization helping to make Nova Scotia an even better place to live.
RBC Foundation is pleased to be supporting MADD Canada’s School Multi-Media Assembly Program, Shattered. This is just one way that RBC hopes to assist youth in communities across Canada understand the importance of how living healthy and being safe contributes to a successful future. RBC believes in building prosperity by contributing to the communities in which they live and work. They are now one of Canada’s largest corporate donors, and support a broad range of community initiatives, through donations, sponsorships and employee volunteer activities. In 2009 RBC contributed more than $52.6 million to community causes worldwide. As a founding member of Imagine Canada, RBC is committed to donating at least one per cent of our average annual net income before taxes.
The Saskatchewan Liquor and Gaming Authority is committed to the responsible use of beverage alcohol and has partnered with a number of organizations to provide programs such as Moderation is Always in Good Taste; Report Impaired Drivers; Check 25; Fetal Alcohol Spectrum Disorder Awareness; and Defy Alcohol and Drugs. SLGA has been a Project Red Ribbon partner of MADD Canada for many years and is the proud Saskatchewan Provincial Sponsor of MADD Canada’s 2011-2012 School Assembly Program, Damages.
Saskatchewan Government Insurance (SGI) is proud to support MADD Canada’s 2011-2012 School Assembly Program, Damages. SGI gives back to the places where it does business by supporting community events and initiatives, with a focus on traffic safety, youth and cultural diversity. Created in 1945, SGI is Saskatchewan’s self-sustaining auto insurance fund. It operates claims and salvage centres and works with independent insurance brokers and motor licence issuers in communities across Saskatchewan.
With 213 Winners stores across Canada, Winners believes in supporting causes that help promote mental and physical health, provide shelter, enhance education and build community ties. Since 2003 Winners has been a proud sponsor of MADD Canada and is currently a Corporate Sponsor of MADD Canada’s 2011-2012 School Assembly Program, Damages.
Fonora Textile Inc. has been partnered with MADD Canada since 2005. A portion of sales from their products is donated to MADD Canada to support their efforts to stop impaired driving and to support victims of this violent crime. Fonora Textile Inc.’s partnership with MADD Canada aligns well with their corporate values of Community Support and Employee Commitment. 
