MADD Canada's Annual Multi-media Contest

MADD Canada recognizes the unique perspective and insight of youth, especially in messaging towards their peers. In order to cultivate and encourage youth involvement in the fight against impaired driving, MADD Canada's Multi-media awards will be given to individuals or teams in the following two age groups:

• 16 years and under
• 17-24 years old

Application Form (PDF) | Formulaire d’application (PDF)

• 2011 Winners
• 2010 Winners
• Categories
• The Topic
• General Guidelines
• Contest Rules
• Criteria For Judgement
• Awards
• More information

 

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2011 MADD Canada Multi Media Contest

Short Film - Under 16

• Choices - Griffin Yandt - 1st
• A Choice Made, a Life Saved - Paige Jamieson - 2nd
• Shattered People - Karl Behrend - 3rd

Short Film 17-24

• Hearts - Kate Morrison - 1st
• Victims' Voices - Ashley Hugo - 2nd
• Premonition - Emily Zdunich - 3rd

Audio PSA 17-24

• The Moments That Change Everything - Nancy Nguyen - 1st
• The Choice Is Yours - Julie Service - 2nd
• Just One More Drink - Jordan Swann - 3rd

Multi-Media PSA - Under 16

• It's Not Child's Play - Jenice Kim - 1st
• Bottle Spins, Car Spins, Life Spins - Jade Chen - 2nd
• You're Not Yourself When You're Drunk - Ruby Pyke - 3rd

Multi-Media PSA - 17-24

• Prom Night - Teale Poirier - 1st
• Don't Take That Chance - Tyler Moyer - 2nd
• I'm Madd - Ryan Underwood - 3rd

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2010 MADD Canada Multi Media Contest

16 and Under Short Film Contest

• 1st Place: Michael McNamara - YouTube
• 2nd Place: Brinna Smith - YouTube
• 3rd Place: Emily Wright - YouTube

17-24 Public Service Announcement Contest

• 1st Place: Gino Ghalehparda - WMA
• 2nd Place: Michelle Biggs - WMA
• 3rd Place: Andrea Stewart - WMA

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Categories

The categories in which participants can enter are as following:

Short Film/Presentation

This presentation should be created as a short film illustrating the issue of impaired driving. The presentation must be original, and have content focusing on prevention of risky behaviour. A compilation of audio and video in the form or a DVD, VHS, mpeg file, Macromedia Shockwave or Flash file and Microsoft PowerPoint will be accepted. The presentation must not be less than 60 seconds or more than 30 minutes.

Audio Public Service Announcement

This recording should be created as a Radio PSA, illustrating in a unique manner an understanding of the issue of impaired driving. An audio recording in the form of a mp3 file, tape or CD not shorter than the length of 15 seconds and no greater in length than 60 seconds.

Multi-media Public Service Announcement

This presentation designed for TV must deliver a high emotional impact in a timeframe no less than 15 seconds and no greater than 60 seconds. A compilation of audio and video in the form or a DVD, VHS, mpeg file, Macromedia Shockwave or Flash file and Microsoft PowerPoint will be accepted.

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The Topic

This year's production must focus on the goal of harm reduction among youth. This production should be a tool to reduce risky behaviour such as impaired driving caused by alcohol and drug use, binge drinking, alcoholism and habitual use of drugs. Most importantly, the presentation must be directed towards youth.

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General Guidelines

• This contest is open to all youth in Canada within the age defined.
• Content must all be original.
• An applicant can be a student within the defined age, but youth within the age limit that are not students can also apply.
• Staff and teachers are allowed to give input but production must be done by applicants.
• Applicants are encouraged to work in teams but an individual applicant can apply.

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Contest Rules

• Applicants must use factual evidence and provide their sources either in the credits or as an attachment.
• Applicants cannot exceed the time limits referenced for each category.
• Short film/presentation - not less than 60 seconds, not greater than 30 minutes
• Radio PSA - not less than 15 seconds, not greater than 60 seconds
• Multi-media PSA - not less than 15 seconds, not greater than 60 seconds
• Videos cannot contain copyrighted material. Videos must have been written, produced and shot by the contestant(s). Videos may not include images, music, lyrics, or other licensed images or audio that has been previously published or is pending publication.
• Contestants agree that MADD Canada may edit and air their video, publish their name(s) and may use both in future advertising campaigns and/or marketing materials. Contestants relinquish all publishing rights.
• MADD Canada is not responsible for any lost, delayed, damaged, misdirected or illegal submission. No entries will be returned.
• MADD Canada may disqualify any entry based on content and/or production.
• All costs associated with making and submitting a video advertisement are the contestant's responsibility. MADD Canada will not reimburse or be responsible for any residuals or costs incurred in the making or submission of any entry.
• To enter, forward the application form, 1 signed release form for each applicant, and 2 copies of the presentation to MADD Canada before the deadline of May 1, 2011.

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Criteria for Judgment

• Contributes to the mission of MADD Canada (To stop impaired driving and to support victims of this violent crime.)
• Invokes emotion
• Creativity
• Originality
• Impact
• Creates awareness

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Awards

Awards will be distributed to the top three applications in each of the age groups and categories.

1st prize - MADD Canada will publish the entry on the National website and send a press release to all media informing them of the winning entries and inviting them to the website to view it. MADD Canada will also distribute the production to all MADD Canada chapters for use in public education campaigns. MADD Canada will also give the winning team or individual a prize of $500. If possible, MADD Canada will also have an award presentation locally for the winning presentation.

2nd prize - MADD Canada will publish the entry on the National website and send a press release to all media informing them of the winning entries and inviting them to the website to view it. MADD Canada will also distribute the production to all MADD Canada chapters for use in public education campaigns. MADD Canada will also give the winning team or individual a prize of $200.

3rd prize - MADD Canada will publish the entry on the National website and send a press release to all media informing them of the winning entries and inviting them to the website to view it. MADD Canada will also distribute the production to all MADD Canada chapters for use in public education campaigns. MADD Canada will also give the winning team or individual a prize of $100.

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For more information

Contact:

Ardene Vicioso
Programs Manager
MADD Canada
1-800-665-6233, ext 227
avicioso@madd.ca